Tag Archive: social media

Here’s the Proof: How You Post on Facebook Fan Pages Affects Views

How you present your posts on Facebook Pages impacts the number of viewers that see your posts. Here are the results of an experiment I did this morning on my business’ Facebook Page. I… Continue reading

Social Media vs. Word-of-Mouth Marketing: Why Small Businesses Need Both

For many small business owners, word-of-mouth marketing ranks ahead of social media–and that’s OK. I’m not going to downplay word-of-mouth marketing–I’m a huge fan. It’s extremely effective and an important aspect of marketing. Every… Continue reading

3 Social Media Myths Stopping Small Businesses From Getting Started

Social media marketing is an easy and affordable way for small businesses to make a greater impact on their communities while attracting and staying in touch with customers. Yet many small business owners are not… Continue reading

How to Advertise on Pinterest | Infographic

The Benefits of Affiliate Marketing [Infographic]

Cool Tool to Make Pinterest Work for You: Pinstamatic

Pinterest is all the rage, but many are not sure how to create images that are pin-worthy. Those gorgeous photos by professional photographers are not the only way to get your photos noticed. I… Continue reading

Social Media Marketing is like Dating Your Customers [infographic]

At the risk of sounding like a country song, I declare: Customers are the heart of your business. When they leave, they take a little piece of your heart with them. Think of… Continue reading

5 Benefits of Social Thinking

Marketing and branding are typically the first reasons businesses begin utilizing social media. The next level of social thinking comes when social media is used to enhance business relationships. Social thinking as a way… Continue reading

12-Month Plan to Social Success

Social Media is not something  you can learn in a day. But for busy business owners, this guide gives you an idea of what’s required. Building a community takes time. Building a quality… Continue reading

Email vs. Social Media Marketing: Which is Better?

Email vs. Social Media Marketing. Is one better than the other? Both have benefits depends on your goals. Integrating the two campaigns is typically a great strategy. It is more comprehensive and allows… Continue reading

3 S’s of Social Media: Setup, Strategy, Schedule

The one problem many small business owners are trying to solve is how to find time to keep up with their social media presence. Running a business dominates their time because servicing customers’… Continue reading